Finest Auction of India’s Film Poster Heritage

Nothing similar seen since pioneering 2002 Osian’s Historical Mela Sale

• From Awara to Mother India, from Mughal-e-Azam to Junglee, from Khamoshi to Majboor, First Release Original Posters
• Tributes to Dilip Kumar, Saira Banu, Dharmendra, Rajesh Khanna & the Cinema of Satyajit Ray & Bimal Roy

Online Auction House deRivaz & Ives announced what is heralded to be the greatest collection of first release original Indian Film Posters to be offered for public sale on 8-9 April 2022 on its auction website: www.derivaz-ives.com.

Exactly 20 years after the landmark Osian’s Auction – Historical Mela: The ABC Series – which introduced and started building a credible financial market and respectability for Indian film publicity material and memorabilia, this deRivaz & Ives auction though smaller in ambition, offers the finest collection of rare first release original film posters from India’s vast cinematic history, including many designs which are still not available on the global internet.

Various live events & exhibitions in Mumbai & Delhi will be held during the coming month with Tributes to many legends and superstars of Indian cinema – Satyajit Ray, Dilip Kumar, Bimal Roy, Dharmendra, Rajesh Khanna, Saira Banu & Pamart Studios.

“Unless the Indian film fraternity takes greater responsibility for preserving and galvanizing interest in our paper-based cinematic heritage little will change. In the past Aamir Khan, Shah Rukh Khan, Anil Kapoor, Anupam Kher, Dia Mirza, and a few others have purchased in Osian’s auctions, but a much larger and collected interest is required for an irreversible change. We hope deRivaz & Ives can take this fragile art form to the next financial level.” stated Ambassador (Retd.) Niranjan Desai, Chief Spokesperson – deRivaz & Ives.

DeRivaz & Ives is an auction house building a cultural infrastructure to incubate, delegate and nurture the cultural entrepreneurs of India. They envision a future that nurtures the potential and global influence and role of Indian art and aim to create that by democratizing the public’s engagement with cultural heritage and contemporary energies to scale and sustain the Indian art infrastructure.

The auction is to be held online on www.derivaz-ives.com on 8-9 April 2022.

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