Motorola Edge 30 Fusion comes in with Pantone Color of the Year 2023

The Motorola Edge 30 Fusion is targeted at buyers who want to experience flagship-grade performance at an affordable price.

What is so special about Viva Magenta, Pantone’s Color of the Year 2023? In this age of technology, we look to draw inspiration from nature and what is real. Invoking the forces of nature, Viva Magenta galvanizes our spirit, helping us to build our inner strength, Leatrice Eiseman, Executive Director, Pantone Color Institute, has been quoted saying.

Viva Magenta’s organic origins hail from the cochineal beetle. This insect produces carmine dye, one of the most precious, strongest, and brightest of the natural dye family. The red tone of Viva Magenta connects us to original matter, imbibing us with a primordial signal of strength.

First phone to sport this hue

Motorola recently launched Edge 30 Fusion Viva Magenta special edition as the first phone to come in this color. Motorola has a globally-exclusive partnership with Pantone in the smartphone category. Earlier, the phone was available in Cosmic Grey and Solar Gold colour options.

The Edge 30 Fusion sports a 6.55-inch FHD+ OLED display with a 144Hz refresh rate, HDR10+, 360Hz touch sampling rate, DC dimming, Corning Gorilla Glass 5 layer, and a punch-hole cut out. It is powered by the Qualcomm Snapdragon 888+ SoC paired with Adreno 660 GPU for graphics, 8GB RAM and 128GB UFS 3.1 storage.

The phone runs on Android 12-based MyUX custom skin out of the box. It has triple cameras on the back, with a 50MP primary sensor with f/1.8 aperture and OIS, a 13MP ultra-wide-angle lens with the macro-option, and a 2MP depth sensor. There is a 32MP shooter on the front for selfies and video chats.

The 4,400mAh battery supports 68W fast charging. Connectivity options include 5G SA/NSA, Dual 4G VoLTE, Wi-Fi, Bluetooth 5.2, GPS, USB Type-C, and NFC. The phone features an in-display fingerprint sensor for security, an IP52 rating for dust and splash resistance, Dolby Atmos, stereo speakers, and USB Type-C audio.

Motorola Edge 30 Fusion: Great performance, affordable price

The well-rounded mid-range device boasts of a classy design that provides a premium feel with an elegant exterior efficient hardware, and a remarkable display having excellent brightness and a functional and dynamic high refresh rate.

The Motorola Edge 30 Fusion is targeted at buyers who want to experience flagship-grade performance at an affordable price.

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Sanjeev Ramachandran

A journalist with 23 years of experience, Sanjeev has worked with reputed media houses such as Business Standard, The Ne More »

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